about us.

The Investment Room is an independent, privately-owned and well-funded property investment and development company, managed by highly experienced and passionate people.

Having launched in 2009 as a boutique property investment business, The Investment Room has grown exponentially, in part due to its robust risk management process, ethical approach and reassuringly client-centric focus. It is now one of the leading property developers in the north of England, delivering several hundred apartments per year to the northern property market, with a further £150m+ of pipeline developments under construction or in planning. All of the developments are funded with internal capital, with no bank debt on its books – this is fundamental to The Investment Room’s principles and risk management ethos.

Between 2009 and 2015 The Investment Room had a strong focus on securing repossessed and/or distressed assets which, once they had been fully refurbished, delivered high and stable rental yields and strong capital appreciation to its cash investors, who often chose to realise capital profits by later selling (flipping) their properties on the open market – investors typically achieved total gross annualised returns in excess of 20% by employing this strategy. 

In 2016, having conducted an in-depth market analysis as a result of the turbulent political, legislative and fiscal landscape, The Investment Room concluded that distressed assets would no longer offer investors the value that they once did, certainly on a large enough scale. Whilst the core focus remains the north of England, The Investment Room now specialises on delivering larger scale property developments, typically consisting of between 100 to 300 apartments, though all opportunities are considered, particularly in locations where there is expected to be a strong and stable rental demand and where the scheme passes a robust due diligence process, meeting the criteria established following a detailed risk analysis. 

The Investment Room currently has several 300+ unit schemes in the planning process, including the conversion of a large former listed mill into a 700+ unit mixed-use development – this is set to become The Investment Room’s flagship project once it is completed in 2025.

In order to provide an all-encompassing, ‘hands-off’ package to its investors, all of the properties developed by The Investment Room are managed by its sister company, The Lettings Room, which now manages in excess of 3,000 rental properties across its various offices in the north. 

The Investment Room has an established, growing demand for high quality rental properties from its loyal client base of financially astute High Net Worth investors and various property investment funds and so demand has been proven to often outstrip the supply. The foundation of the growing success of the business is the strong, long-lasting relationships between The Investment Room and its clients, who work in partnership to achieve common goals. Other core investors include:

  • Family offices;
  • Pension funds;
  • Hedge funds;
  • Social housing funds;
  • Assisted care funds; and
  • Wealth management companies seeking real residential property assets for their clients.

The Investment Room is an aspirational business and takes tremendous pride in the quality of its product for both occupiers and investors. Its senior management team is approachable and transparent and the administration department is responsive, helpful and friendly. 

meet the team.

Lee Jones, Director at The Investment Room Lee Jones Directorlee@theinvestmentroom.co.ukLee has a genuine passion for property and is the founder of The Investment Room.

Lee is privately educated and graduated with a 1stclass degree in Chemistry from the University of Leeds, going on to complete a PhD with a sponsored scholarship through the U.S. firm, Dupont. Whilst studying in Leeds Lee could not escape the, then buoyant, property market, where he witnessed an exponential growth in the student sector. This led him to purchase his first property in 2004, converting this into a ‘House in Multiple Occupation’ (HMO). Lee went on to develop several more, exceptionally high yielding, HMO properties, focussing on the student market in, and around, major cities in the north of England.
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Lee Jones, Director at The Investment Room
Lee Jones Directorlee@theinvestmentroom.co.uk

Lee has a genuine passion for property and is the founder of The Investment Room.

Lee is privately educated and graduated with a 1stclass degree in Chemistry from the University of Leeds, going on to complete a PhD with a sponsored scholarship through the U.S. firm, Dupont. Whilst studying in Leeds Lee could not escape the, then buoyant, property market, where he witnessed an exponential growth in the student sector. This led him to purchase his first property in 2004, converting this into a ‘House in Multiple Occupation' (HMO). Lee went on to develop several more, exceptionally high yielding, HMO properties, focussing on the student market in, and around, major cities in the north of England. 

In 2009, together with his wife Julie, Lee incorporated both ‘The Investment Room', along with its sister business, ‘The Lettings Room', moving away from saturated student markets in order to focus on residential blocks of apartments for private renters – which has been under-supplied for many years. In 2019 the companies celebrated their 10th anniversaries, having successfully delivered over 3,000 apartments throughout the UK.

Lee's role within the business is to use his keen eye for a property opportunity and attention to detail to deliver, with integrity, high quality properties for The Investment Room's individual clients and investment funds.

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Harnesh Fhalora, Head of Sales at The Investment Room Harnesh Fhalora Head of Salesharnesh@theinvestmentroom.co.ukHarnesh graduated from the University of Nottingham with a Master’s degree in Mechanical Engineering. After a short period with a consultancy firm, he spent the next 10 years working in the financial services industry in London, where he obtained the ‘Chartered Financial Planner’ designation.

Harnesh held an executive position in the financial planning division of a leading boutique wealth management company and, whilst there, originated and ran a property division which invested c. £30m into northern property on behalf of its High Net Worth investor base.
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Harnesh Fhalora, Head of Sales at The Investment Room
Harnesh Fhalora Head of Salesharnesh@theinvestmentroom.co.uk

Harnesh graduated from the University of Nottingham with a Master’s degree in Mechanical Engineering. After a short period with a consultancy firm, he spent the next 10 years working in the financial services industry in London, where he obtained the ‘Chartered Financial Planner’ designation.

Harnesh held an executive position in the financial planning division of a leading boutique wealth management company and, whilst there, originated and ran a property division which invested c. £30m into northern property on behalf of its High Net Worth investor base.

As the Head of Sales, Harnesh’s role is to deliver The Investment Room’s business plan via improvements to processes, operational efficiency and by managing the relationships with individual clients & investment funds. Harnesh acts as the primary point of contact for investors.

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Nicola Brown, Sales & Client Services Manager at The Investment Room Nicola Brown Sales & Client Services Managernicola@theinvestmentroom.co.ukNicola’s career started in the accounting profession within the building and manufacturing industry, having passed her ‘Association of Accounting Technicians’ (AAT) qualification in 2009. Whilst initially assisting with the day-to-day running of a busy accounts department, it soon became apparent that Nicola had a very clear understanding of the role and over the next few years her career progressed rapidly. In 2011, Nicola took ownership of three key accounts in her new role as a Management Accountant.Read More
Nicola Brown, Sales & Client Services Manager at The Investment Room
Nicola Brown Sales & Client Services Managernicola@theinvestmentroom.co.uk

Nicola's career started in the accounting profession within the building and manufacturing industry, having passed her ‘Association of Accounting Technicians' (AAT) qualification in 2009. Whilst initially assisting with the day-to-day running of a busy accounts department, it soon became apparent that Nicola had a very clear understanding of the role and over the next few years her career progressed rapidly. In 2011, Nicola took ownership of three key accounts in her new role as a Management Accountant.

Nicola soon realised that her passion didn't lie within an accounts focused position and decided to pursue a career in property. In 2013, Nicola joined The Investment Room as a Sales and Client Services Manager and, over the next few years, established and developed many key relationships, which have proved to be influential for both the investment and lettings businesses.

Nicola's core role is to ensure each client's investment experience is as seamless as possible by providing an unparalleled level of service from pre to post completion. Nicola is often cited by clients to be one of the most useful people in the business during the investment process.

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Richard Joel, Marketing Manager at The Investment Room Richard Joel Marketing Managerrichard@theinvestmentroom.co.ukRichard graduated from Sheffield Hallam University with a degree in Graphic Design. Before joining the Investment Room in 2016 he worked at an advertising agency for eight years as part of the creative team. Richard created visual concepts for established businesses in order to assist with layout and production design for advertisements, brochures, magazines and corporate reports.Read More
Richard Joel, Marketing Manager at The Investment Room
Richard Joel Marketing Managerrichard@theinvestmentroom.co.uk

Richard graduated from Sheffield Hallam University with a degree in Graphic Design. Before joining the Investment Room in 2016 he worked at an advertising agency for eight years as part of the creative team. Richard created visual concepts for established businesses in order to assist with layout and production design for advertisements, brochures, magazines and corporate reports.
 
Working in a dual role for both The Lettings Room and The Investment Room, Richard is responsible for the photography and marketing of properties as well as generating enquires from potential tenants and landlords using key property sites and social media. Richard's role also includes the production of brochures and presentations for investors whilst maintaining and promoting the brand identities of both businesses.

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Roy Taylor, Building Projects Manager at The Investment Room Roy Taylor Building Projects Managerroy@theinvestmentroom.co.ukRoy has extensive construction experience, having worked in the building industry for 20 years. For several years Roy specialised in designing and managing the development of bespoke residential projects, later moving into a role focussing more on the construction of investment properties.Read More
Roy Taylor, Building Projects Manager at The Investment Room
Roy Taylor Building Projects Managerroy@theinvestmentroom.co.uk

Roy has extensive construction experience, having worked in the building industry for 20 years. For several years Roy specialised in designing and managing the development of bespoke residential projects, later moving into a role focussing more on the construction of investment properties.

Roy joined The Investment Room in April 2019 as the lead Building Projects Manager and is responsible for the successful delivery of developments; ensuring schemes are brought in on budget, time and that the quality is consistent with the brief and in line with compliance requirements. 

Once a development is underway Roy prepares monthly construction update reports for each project, which are distributed to investors so that they are informed of progress throughout the build phase.

As well as managing the construction and development of a portfolio of properties, Roy and his team provide The Lettings Room with regular site reports, ensuring the team is informed, prepared and has all the necessary information to create effective and focussed rental marketing strategies so that the completed properties are promptly brought to market for letting.

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Martin Tune, Sales Negotiator  at The Investment Room Martin Tune Sales Negotiator martin@theinvestmentroom.co.ukMartin’s interest in property began in the mid-2000s whilst buying his first home; this was the catalyst which resulted in him approaching an estate agent for a part-time position whilst still being employed in the civil service.Read More
Martin Tune, Sales Negotiator  at The Investment Room
Martin Tune Sales Negotiator martin@theinvestmentroom.co.uk

Martin’s interest in property began in the mid-2000s whilst buying his first home; this was the catalyst which resulted in him approaching an estate agent for a part-time position whilst still being employed in the civil service. His background over the last ten years has predominately involved residential sales, though he has also has worked within residential lettings and property management, gaining a technical award from the National Federation of Property Professionals during this time. 

Having marketed, sold and let a diverse range of properties from studio apartments to substantial properties set within many acres of land, predominantly in Yorkshire but also the North East and East Midlands, Martin joined The Investment Room to build on its success and for a new challenge which will see him helping investors to buy, sell and re-invest in property. Martin brings with him extensive experience gained whilst assisting landlords to effectively manage their portfolios, maximising the value of their investments and advising on property acquisitions.

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2,062 2,062

Total number of properties developed and sold since 2009

512 512

Total number of properties re-sold for our buyers since 2009

£5,696,000 £5,696,000

Total profit made from the re-sales for our buyers since 2009

£149,340,000 £149,340,000

Total value of properties developed since 2009

our history.

get in touch today.

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what our investors say.

"It has been great working with The Investment Room. This is the first residential investment that I have done and was nervous about investing in property, so far from where I live. The Investment Room have alleviated all of those concerns and I am looking forward to doing more investments with them in the near future. All the investments that I have taken part in have met my expectations, some have even exceeded them. I would be happy to introduce my peers and have already done so!"   - Tim A, Investing with The Investment Room since 2018

"I have worked with the team at The Investment Room for quite a few years now and in that time I have always found them friendly and professional. They always respond positively to queries and always in a timely fashion. Not everything in property is straight forward and buy-to-let can be challenging, however I have found that The Investment Room take away much of the uncertainty around property investments and seek to make it as easy and straight forward as possible to build a high yielding property portfolio. I would have no hesitation recommending the them and have already done so on numerous occasions."   - Paul H, Investing with The Investment Room since 2016

"The Investment Room is excellent to work with and make the property purchase process very easy, holding your hand all the way and delivering exactly what they promise. They have a thorough knowledge of the local markets and offer great value for money properties, which are finished to a very high standard. This gives us a great return on investment in terms of rental yield and capital growth, which we wouldn't be able to get if we were purchasing individual properties on the market - the product and service has totally exceeded our expectations. It has been a pleasure working with The Investment Room, we trust the developer and look forward to purchasing properties in any forthcoming developments that they launch. My business sources a large volume of properties for both UK and international investors and The Investment Room’s product consistently ticks all of the right boxes - I will continue to introduce my buyers and agents to them!"   - Kashif I, Investing with The Investment Room since 2018

"I have found The Investment Room to be very knowledgeable and professional - their team has looked after me and my investment from start to finish. All of my investments to date have hit the targets set at the start outset. I have recommended The Investment Room to many of my business associates, friends and family."   - James S, Investing with The Investment Room since 2016

"I like the personal service that I receive, which is particularly important to me because of the sizeable portfolio that I have acquired through The Investment Room. The directors and senior management are always contactable and provide clear and accurate advice. I have various investment strategies ‘in play’ at any given time - I like to hold some properties for the short term ‘flip’ opportunity and others for the longer term yield and capital growth potential. The blended portfolio works very well for me. I have a very good relationship with The Investment Room, my portfolio continues to perform well and so I am more than happy to regularly introduce my contacts for property investment advice. "   - David R, Investing with The Investment Room since 2016

"I enjoy working with The Investment Room because of the family/personable approach delivered by all the team, around the clock. For a company that is based 4 hours away from its portfolio the management of our portfolio is second to none. My investments have met my expectations, which is what has allowed us to buy a portfolio of northern properties in excess of £25 Million since 2013. It goes without saying that I am comfortable with introducing my peers to the team. Communication is everything in business and what has always stood out with The Investment Room is the upfront and honest way of dealing with possible problems that can arise during property ownership."   - Josh M, Investing with The Investment Room since 2013

"The Investment Room is a very professional organisation, run with a personal touch. Over time, you get to know all of the staff and Directors and can chat with them, or visit the offices and developments, whenever suits. You feel valued even as a minor investor, and any issues or concerns are understood and promptly dealt with. Each property and development has a ‘go to’ person who can handle all your queries and concerns, so investing with The Investment Room is a very stress free and seamless operation. I have actually introduced 2 friends to the Investment Room."   - Jacqueline P, Investing with The Investment Room since 2018

"While the deals and opportunities are very attractive commercially, the process and the ease by which these investments and opportunities can be engaged make the idea of investing enjoyable, as well as financially safe and rewarding. The investments have performed exactly as they were presented with no curve balls or incidents, which makes for a safe, reliable and steady investment. Not to forget the people at The Investment Room make a difference too, great communication and reporting on the projects - I cannot emphasise this enough since Lee, Harnesh and the team are people I would describe as friends, not just colleagues, and that speaks volumes about rapport and trust. I am happy to recommend my contacts to The Investment Room at any given opportunity."   - Paul O, Investing with The Investment Room since 2016

"My first flat purchase was very simple and transparent. Harnesh was very professional from the outset, covered off all my queries and managed the whole sales process. He also kept me updated on the solicitors side and ensured I was kept in the loop throughout the whole transaction. The investment is performing as planned - I purchased at the agreed price and I am now getting the monthly rental via the 2 year rental guarantee scheme. Also the flat has now been rented so all the utility and council tax bills will be paid for by the tenant so I can gain more income. The rentals department is also very good at replying to queries and covering off any questions. Now I have the first property I hope to purchase 1 flat per year to build my portfolio. I will 100% be introducing my friends to invest with them too!"   - Raj C, Investing with The Investment Room since 2019

"Very Straight forward with great investment opportunities which are meeting my expectations. I have already introduced my associates to The Investment Room."   - Steve C, Investing with The Investment Room since 2018

our offices

Head Office

2 Samuel House
Fox Valley
Stocksbridge
Sheffield
S36 2AA

Tel: 0114 345 1005

Sheffield city office

Velocity Tower
10 St. Mary’s Gate
Sheffield
S1 4LR
 

Tel: 0114 345 1005

Bradford city office

The City Exchange
61 Hall Ings
Bradford
BD1 5SG
 

Tel: 01274 987858

Make an Enquiry 01226 392 940